Next February, attend the “biggest B2B wholesale trade show” for consumer merchandise in the United States – ASD Las Vegas Winter Market 2023 in Las Vegas, Nevada. Known for having the world’s widest variety of general merchandise and consumer products in four-day shopping experience.
ASD Las Vegas Winter Market 2023 features booths from 1,800 vendors; attendees come ready to shop the latest products for their stores and businesses. From cosmetics to carry-on luggage, this show has it all from 19 merchandise categories.
If you’re planning on exhibiting at the ASD Las Vegas Winter Market 2023, you’ll need to know how to make the most of your time there. We’ve put together everything you need to know to make your booth a success.
Looking for a local Las Vegas tradeshow booth builder for the upcoming ASD Las Vegas Winter Market 2023? Contact Exhibit Experience for your complimentary consultation.
Where and when is ASD Las Vegas Winter Market 2023?
Date: February 26 – March 1, 2023
Location: Las Vegas
Venue: Las Vegas Convention Center
Trade show hours:
- Sunday, February 26: 9:00 am – 6:00 pm
- Monday, February 27: 9:00 am – 6:00 pm
- Tuesday, February 28: 9:00 am – 6:00 pm
- Wednesday, March 1: 9:00 am – 4:00 pm
Accommodations and Hotels
The ASD Las Vegas Winter Market show organizers have partnered with onPeak to secure discounted rates at a variety of Las Vegas hotels. Learn more here.
Who will be at ASD Las Vegas Market Week 2023?
According to the show organizers, buyers from nearly every retail industry will be there. There will be over 30,000 attendees from 42 store and distributor types. Here are just a few industries browsing the trade show for their next big product:
- Style & Beauty (Apparel, accessories, jewelry, cosmetics, perfume)
- Gift & Home (Souvenir, novelties, furniture, décor, crafts, hobbies, toys)
- General Merchandise (Dollar stores, sporting goods, hardware, electronics)
- Specialty Stores (Pharmacies, Convenience stores, grocery, supermarket)
- Importers, Distributors & Online Retailers
According to the 2023 Prospectus, ASD Market Week draws more international buyers than any other B2B wholesale and general merchandise show in the U.S. In fact, there were 31 percent more international buyers at the August 2022 show than at previous shows.
98 percent of attendees are the decision-makers for their businesses. They hold top-level titles, such as:
- Owner/partner (47%)
- Buyer/assistant buyer (26%)
- Executive management (14%)
- Store manager (4%)
- Other (7%)
Exhibitors truly benefit from the crowds the ASD Markets pull in. 89 percent of exhibitors at past shows have reported that they met new buyers (and established new business relationships) during Market Weeks.
These are real buyers making large purchases on one trade show floor.
Why should you attend ASD Las Vegas Winter Market 2023?
While it is tempting to reserve your marketing budget for niche tradeshows, like Cosmoprof or Magic Show, Exhibit Experience recommends at least exhibiting with a smaller booth at ASD Las Vegas Winter Market. In terms of B2B retail trade shows, this is the oldest and the largest, with the most diverse exhibitor profiles. Even a 10 x 10 exhibit, with the proper display, can reap serious sales rewards.
In fact, here are four main reasons why you should attend and exhibit at the ASD Market Week:
- The diversity of suppliers. ASD Las Vegas Winter Market Week has 1,800 exhibitors from many different industries with hundreds of types of products and goods. All on one trade show floor.
- Profit margins. ASD Las Vegas Winter Market is the only merchandise trade show where buyers find high-margin products at a low wholesale price. As an exhibitor, you want to catch the eye of these buyers.
- Pent-up demand. Buyers are itching to get out there and find the latest, greatest product – and they’re ready to buy.
- Education. With the Back to Business sessions, special events, and immersive workshops led by industry experts, ASD Las Vegas Winter Market is the place to be to learn how to succeed in your industry.
How can you be the best in show at ASD Las Vegas Winter Market 2023?
Once you have the green light and budget to exhibit at ASD Market Week, here are two tips to ensure your booth gets “best in show”. Success at the show depends on you and your exhibit team’s ability to draw in a crowd.
Remember that clutter is the enemy.
A trade show is not a flea market; serious buyers, spending serious money, are looking for clean lines, good lighting, and well-displayed products. If you’re planning on showcasing dozens of products, make sure your booth is large enough to display each product to its best advantage. Exhibit Experience’s expert team can help you set your booth up for success. Having the right booth size can help. Here are two booth sizes available and their specific advantages:
10 x 10 Exhibit Rentals
10 x 10 Exhibit Rentals are ideal for exhibitors who want to highlight or promote a single product or service. You have room for product display cases, 3D graphic wall, custom light display and flooring, and one seating configuration.
10 x 20 Exhibit Rentals
10 x 20 Exhibit Rentals are a good solution for those showing multiple products and services. You have 20 feet of graphic back wall, multiple seating configurations for demonstrations and lighting education, in addition to custom light and flooring that come standard with our exhibit rentals.
If you want to really ensure your booth has a presence at ASD Las Vegas Winter Market 2023, Exhibit Experience can help. Our dynamic LED walls with video reels, private projection rooms for closing, overhead projections, new underlit flooring, and much more will catch the eye of those buyers and draw them into your booth.
Curious about how much booths cost? Read our Costs of Exhibiting After 2023 article.
Decide if you will rent or D-I-Y your booth.
Experience is key when it comes to standing out at large-scale tradeshows. ASD Las Vegas Winter Market 2023 exhibit booth rentals require expert administration, management, and design, with the show and brand needs in mind. Local tradeshow exhibit rentals from experienced booth builders, like Exhibit Experience, for the upcoming ASD Las Vegas Winter Market 2023 will help you go that extra mile.
Need a reliable booth builder for the ASD Las Vegas Winter Market 2023?
Exhibit Experience is the preferred trade show booth builder for the ASD Las Vegas Winter Market 2023 show. We produce state-of-the-art exhibits within a variety of budgets. From custom to pre-certified exhibits, we’ll have the booth you need to show your company the right way.
We will:
- Design and build your exhibit to the right specs
- Provide 24-hour support throughout the trade show.
- Set up and take down your booth
The Exhibit Experience team has over two decades of experience delivering custom exhibits and custom modular exhibits that see instant results. Our exhibit management services are all-inclusive, from design to delivery. We will deliver your exhibit on time, on budget, and following all safety protocols.
If you are looking for an ASD Las Vegas Winter Market 2023 trade show booth builder, look no further than Exhibit Experience! Contact us today for a complimentary consultation.
